哈佛 HBS · 高管 AI 课档案
档案更新:2026-06-24 | 覆盖课程:3门 | 数据来源:官网直抓 + 深度搜索
目录
- 机构概览
- 课程一:Generative AI Strategy and Execution(线下高管班)
- 课程二:AI Essentials for Business(HBS Online)
- 课程三:Competing in the Age of AI(线下 + 虚拟双轨)
- 课程四:AI for Leaders(HBS Online)
- 附录:完整 AI 项目矩阵
- 核心师资深档
- 案例教学法说明
- 局限与客观评估
- 信息来源
机构概览
哈佛商学院(HBS)是全球最具品牌溢价的商学院之一,其高管教育(Executive Education)每年服务来自全球 100+ 国的数千名高管。HBS 的核心竞争力在于:案例教学法(Case Method)、顶级师资研究实力、强校友网络(90,000+ 全球校友)。AI 领域,HBS 提供从 4 天线下沉浸式到 4 周异步在线的全谱系课程,价格区间 $1,850–$15,500。
HBS AI 课程生态(截至 2026 年):
| 课程 | 形式 | 时长 | 价格 | 定位层级 |
|---|---|---|---|---|
| Generative AI Strategy and Execution | 线下 | 4 天 | $12,000 | C-suite / 董事会 |
| Competing in the Age of AI | 线下 | 4 天 | 待定 | 高管 / 战略决策者 |
| Competing in the Age of AI—Virtual | 虚拟 | 8 周 | $7,250 | 高管(远程) |
| Driving Digital and AI Strategy | 线下 | 5 天 | $15,500 | 数字化转型主导者 |
| AI Essentials for Business | 在线异步 | 4 周 | $1,850 | 中层 / 职能管理者 |
| AI for Leaders | 在线 | 多模块 | 未公开 | 中高层管理者 |
课程一:Generative AI Strategy and Execution(线下高管班)
基本信息
| 字段 | 详情 |
|---|---|
| 官网 | exed.hbs.edu/generative-ai-strategy-execution |
| 形式 | 线下,哈佛商学院校园(波士顿 MA) |
| 时长 | 4 天(Pre-work 12–15 小时) |
| 2026 日程 | 第一期:7月7–10日(等候名单中);第二期:12月6–9日 |
| 报名截止 | 滚动录取,第一期截止 2026-06-26 |
| 费用 | $12,000(含学费、课程材料、住宿、大部分餐饮) |
| 申请门槛 | 基于职业成就与组织职责;无正式学历要求;无需技术背景 |
| 班级规模 | 未公开,HBS 高管班通常 40–60 人 |
目标人群
专为高级管理者设计:CEO、C-suite 高管、董事会成员、各行业主导组织转型的决策者。覆盖金融服务、医疗健康、制造业、消费品、媒体与科技等行业。明确说明"不需要技术背景"——聚焦战略与治理,而非工程实现。
师资
- Rajiv Lal(联合主席)——Stanley Roth, Sr. 零售学教授,营销学部主任。IIT Kanpur 机械工程本科,卡内基梅隆工业管理博士。曾任斯坦福 GSB 教授。研究方向:零售创新、IoT 商业化、数据驱动决策。著有《Retail Revolution》,发表 80+ 教学案例。
- Suraj Srinivasan(联合主席)——Philip J. Stomberg 商业管理教授,会计与管理学部。印度 BITS 电气/物理双学位 + IIM Calcutta MBA + HBS 博士(2004)。研究跨三域:AI 战略与治理、公司治理与董事会、财务报告与风险管理。本课程的创建者,同时开发了 HBS MBA 选修课《Generative AI for Business Leaders》。曾任芝加哥大学会计学助理教授(2004–2008);曾在印度创办并经营连锁超市和药店。
课程模块与内容
(课程材料于开课前约两周发送,案例名称不公开披露。以下基于官网核心主题)
- 业务模式颠覆:生成式 AI 与 Agentic AI 如何重塑行业竞争格局
- 高影响力机会识别:AI 战略机会扫描框架,优先级排序方法
- 负责任 AI 治理:企业 AI 治理框架、合规与风险管理
- 战略到执行转化:从 AI 战略蓝图到可规模化落地路径
- 劳动力转型:人力资源增强、再培训与组织文化重塑
- 技术决策能力:高管层必需的技术认知(不需编程,但需具备决策判断力)
- 动手实践:AI 工具亲身体验环节
教学方法
- 哈佛案例法:每次课围绕真实企业案例展开讨论,参与者驱动对话,教授引导而非讲授
- 同伴学习:与来自全球、跨行业的高管同学交流
- 嘉宾演讲:知名行业领导者分享一线经验
- 沉浸式校园体验:4 天住宿校园,晚餐交流、非正式网络活动
证书
HBS 高管教育结业证书(Executive Education Certificate of Completion),哈佛大学署名。
学员反馈(摘录)
正式公开评价有限。Suraj Srinivasan LinkedIn 表示课程定位于"帮助高级领导者建立一条从 AI 雄心到可测量成果的实践路径"。Facebook 官方发文强调"实现真正企业 AI 影响的实践路径"。第一期 July 2026 班已进入等候名单,侧面反映需求旺盛。
课程二:AI Essentials for Business(HBS Online)
基本信息
| 字段 | 详情 |
|---|---|
| 官网 | online.hbs.edu/courses/ai-essentials-for-business |
| 形式 | 在线异步自学("Available Anytime",随时开始) |
| 时长 | 4 周,每周投入 5–7 小时 |
| 费用 | $1,850(国际参与者需加税) |
| 折扣 | 已完成至少一门 HBS Online 数字化转型 / AI 课程者享 30% 折扣(最多两门,合计省 $1,110) |
| 语言 | 英语 |
| 证书 | Certificate of Completion(哈佛商学院 Online 署名) |
| 级别 | 入门至中级(Introductory–Intermediate) |
主讲教授
Karim R. Lakhani(课程联合主教) - 职称:Dorothy & Michael Hintze 商业管理教授,哈佛 Digital Data Design Institute(D³)联合主席及联合创始人(现更名为 HBS AI Institute) - 学历:麦克马斯特大学电气工程+管理本科 → MIT 技术与政策 SM → MIT 管理学博士 - 研究核心:技术管理、AI 与数字化创新、平台经济、开源社区、大规模创新竞赛 - 代表合作机构:NASA(NASA Tournament Laboratory)、哈佛医学院、Broad Institute、TopCoder、Linux Foundation - 旗舰著作:《Competing in the Age of AI》(2020,与 Iansiti 合著) - 研究特色:率先将田野实验(field experiments)引入创新研究,与 NASA 等机构进行严谨的合作研究
Marco Iansiti(课程联合主教) - 职称:David Sarnoff 商业管理教授 - 学历:哈佛大学物理学 AB(summa cum laude,1983)→ 哈佛大学物理学博士(1988,Robbins Physics Prize 得主) - 研究核心:数字化转型、AI 对战略与商业模式的影响、商业生态系统、平台竞争 - 顾问角色:Meta、Amazon、Microsoft、Intel 等大型科技公司及传统 Global 1000 企业 - 联合创始:Model N(NASDAQ: MODN)、Keystone.ai(AI 转型咨询公司,现任联席主席) - 旗舰著作:《Competing in the Age of AI》(2020)、《The Keystone Advantage》(2004)、《One Strategy》(2009) - 研究影响:过去六年中有四年的文章入选 HBR 年度十佳 - 嘉宾讲师(来自官方描述):Ant Group 副总裁暨 AI 首席科学家 Dr. Alan Qi;Moderna、Mozilla、Amazon 等企业领导者
课程内容框架
(基于官方课程大纲与博客文章综合整理)
Week 1:AI 基础与商业格局 - 什么是机器学习与深度学习(非编程视角) - AI 如何重塑行业竞争——AI Factory 概念引入 - AI 经济学:规模效应、网络效应、数据飞轮
Week 2:预测分析与 AI 应用 - 预测建模在商业决策中的运用 - AI 驱动的个性化与推荐系统 - 案例:Amazon、Ant Financial、Alibaba
Week 3:生成式 AI 的商业逻辑 - GenAI 的能力边界与商业机会 - 构建 AI-first 战略的框架 - 跨行业生成式 AI 应用案例
Week 4:负责任 AI 与战略执行 - AI 伦理、偏见、隐私风险管理 - AI 治理框架 - 制定组织 AI 转型路线图
教学形式:每 3–5 分钟一个互动环节(投票、测验、问题解决练习);真实企业案例讨论;社群讨论组;课程配套读物《Competing in the Age of AI》。
AI Factory 核心概念(本课程理论基础)
Lakhani & Iansiti 提出的 AI Factory 是理解本课的核心框架: - 定义:一套持续收集数据 → 算法处理 → 软件规模化部署的自我强化系统 - 本质:用算法决策替代"判断密集型、人力瓶颈"的传统决策树 - 竞争意义:AI Factory 驱动企业实现规模扩张(scale without mass)、超个性化(hyper-personalization)和动态市场响应 - 典型案例:Amazon 商品推荐、Ant Financial 信贷评分、Netflix 内容分发
学员反馈
Asma AlNabouda(政府/公共服务领域学员):高度评价 Lakhani 和 Iansiti 的教学深度;特别赞扬同学间的多元视角交流;课后将 AI-first 战略框架用于探索政府公共服务 AI 化。整体评价正面,无明显批评意见。
结业后权益
- 加入 HBS Online 官方社群(Official Networking Group)
- 获得独家线上活动与网络机会资格
课程三:Competing in the Age of AI(线下 + 虚拟双轨)
基本信息
| 字段 | 线下版 | 虚拟版 |
|---|---|---|
| 官网 | exed.hbs.edu/competing-age-ai | exed.hbs.edu/competing-age-ai-virtual |
| 形式 | 线下,HBS 校园 | 虚拟同步 |
| 日程 | 2026 待定 | 2026年9月24日 – 11月19日(8周) |
| 费用 | 待定 | $7,250 |
| Pre-work | 12–15 小时 | 12–15 小时 |
核心师资
- Marco Iansiti(主席)——同上,《Competing in the Age of AI》原著作者
- Iavor I. Bojinov——Richard Hodgson Fellow,HBS 商业管理助理教授;研究方向:AI 规模化落地的统计方法、企业实验设计、AI 运营化。同时是哈佛大学统计学系及 Harvard Data Science Initiative 附属教师。
课程定位
面向战略、产品、数字化转型、科技运营决策者及政府 AI 政策制定者,比"Generative AI Strategy and Execution"更聚焦 AI 时代整体竞争战略(覆盖算法决策、基础设施治理、伦理、网络效应)。
课程四:AI for Leaders(HBS Online)
基本信息
| 字段 | 详情 |
|---|---|
| 官网 | online.hbs.edu/courses/ai-for-leaders |
| 形式 | 在线,模块式 |
| 费用 | 未公开(与 AI Essentials 同级别,参考约 $1,600–$2,000) |
| 证书 | Certificate of Completion |
核心师资
- Karim R. Lakhani(联合主教)
- Iavor I. Bojinov(联合主教)
与 AI Essentials 的定位区别
| 维度 | AI Essentials for Business | AI for Leaders |
|---|---|---|
| 侧重点 | AI 基础认知 + 战略框架 | AI 战略理解 + 组织转型领导力 |
| 搭档教授 | Lakhani + Iansiti | Lakhani + Bojinov |
| 特色功能 | 配套《Competing in Age of AI》书 | 内置 AI 课程助手 Bot(生成式 AI 驱动) |
| 适合人群 | 想打 AI 认知基础的管理者 | 已有基础、需要领导变革的高管 |
附录:完整 AI 项目矩阵
| 项目 | 形式 | 时长 | 价格 | 师资 | 2026 日程 |
|---|---|---|---|---|---|
| Generative AI Strategy and Execution | 线下校园 | 4 天 | $12,000 | Lal + Srinivasan | 7/7–10, 12/6–9 |
| Competing in the Age of AI | 线下校园 | 4 天 | 待定 | Iansiti + Bojinov | 待定 |
| Competing in the Age of AI—Virtual | 虚拟 | 8 周 | $7,250 | Iansiti + Bojinov | 9/24–11/19 |
| Driving Digital and AI Strategy | 线下校园 | 5 天 | $15,500 | 待公告 | 2027/5/2–7 |
| AI Essentials for Business | 在线异步 | 4 周 | $1,850 | Lakhani + Iansiti | 随时开始 |
| AI for Leaders | 在线 | 多模块 | 未公开 | Lakhani + Bojinov | 待定 |
核心师资深档
Karim R. Lakhani
- HBS 职称:Dorothy & Michael Hintze 商业管理教授
- 学术机构职务:哈佛大学 D³(Digital Data Design Institute / HBS AI Institute)联合主席;Laboratory for Innovation Science at Harvard(LISH)创始人兼联合主任;NASA Tournament Laboratory 首席研究员
- 核心研究议题:AI 与数字化创新;开源社区与创新竞赛;平台经济;区块链(持审慎立场,认为是基础技术而非颠覆性技术);大规模创新的田野实验方法
- 代表著作:《Competing in the Age of AI》(HBR Press, 2020);HBR 多篇高引文章
- 旗舰观点:AI 将成为所有行业的操作系统;竞争优势源于数据飞轮、算法决策、AI Factory 三者的系统性整合
Marco Iansiti
- HBS 职称:David Sarnoff 商业管理教授
- 创业经历:联合创始 Model N(企业收入管理 SaaS,已上市);联合创始 Keystone.ai(现任联席主席,专注 AI 转型咨询)
- 顾问版图:Meta、Amazon、Microsoft、Intel 及大量 Global 1000 传统企业
- 核心研究议题:数字化转型路径;AI 对商业模式的结构性影响;商业生态系统与平台竞争;从 R&D 到运营的技术整合
- 代表著作:《Competing in the Age of AI》(2020);《The Keystone Advantage》(2004);《One Strategy》(2009);《Technology Integration》
- 旗舰观点:"AI 工厂"让企业摆脱人力规模束缚,实现"无质量规模化"(scale without mass);传统公司最大的 AI 转型障碍是运营模式,而非技术
Suraj Srinivasan
- HBS 职称:Philip J. Stomberg 商业管理教授;MBA 选修课程主任
- 背景特色:理工 + 金融 + 创业复合背景;曾在印度创办连锁超市和药店
- 研究三角:① AI 战略与治理 ② 公司治理与董事会 ③ 财务报告与风险管理
- 课程创建:主导创建高管班《Generative AI Strategy and Execution》及 MBA 选修课《Generative AI for Business Leaders》
- 独特视角:将 AI 治理与董事会责任结合,为高管提供"技术外行也能做技术决策"的框架
Rajiv Lal
- HBS 职称:Stanley Roth, Sr. 零售学教授;营销学部主任
- 学术背景:IIT Kanpur 机械工程 → 卡内基梅隆工业管理博士;1982 年起曾任斯坦福 GSB 教授
- 研究特色:零售创新、IoT 商业化难题(为何 IoT 承诺始终未兑现)、数据货币化模型
- 产业实践:与大量零售、消费品企业合作研究,发表 80+ 教学案例
案例教学法说明
HBS 案例教学法(Case Method)是本档案所有课程的核心教学方式,对理解课程价值至关重要:
机制: 1. 参与者课前阅读真实企业案例(包含数据、决策背景、压力情境) 2. 课堂以"学生驱动讨论"为主,教授引导但不直接给出答案 3. 一个 80 分钟案例通常有 50–80 人参与,20–40 条发言 4. 结束时教授"收尾"(closing),提炼可迁移框架
与讲座式课程的核心区别: - 知识内化通过"讨论中思考"而非"听讲后记忆" - 案例多为两难选择,无标准答案——训练的是决策质量,不是知识记忆 - 同学背景多元性是课程价值的一部分(你的银行业同学可能帮你看清制造业问题)
AI 课程适配:HBS AI 课程将案例法与动手 AI 工具体验结合,旨在打破"AI 是技术部门的事"的认知壁垒。
局限与客观评估
价格 vs 可替代性
| 维度 | 评估 |
|---|---|
| $12,000 线下班 | 适合有预算的大公司高管;独立创始人或初创公司 ROI 存疑 |
| $1,850 在线班 | 性价比较高;但课程内容基本源自 2020 年出版的书,速度跟不上 AI 迭代节奏 |
| 内容时效性 | AI Essentials 核心是 2020 年 AI Factory 框架;2023 年后生成式 AI 的剧变未在原始框架中覆盖(后续更新幅度未知) |
深度局限
- 无技术实现路径:所有课程明确定位"无需技术背景"——适合战略决策,但无法帮助构建实际 AI 系统
- 案例时滞:HBS 案例从研究到发布通常需 12–18 个月,在快速演进的 GenAI 领域尤为明显
- 执行落地空白:课程给框架和思路,但真正的技术选型、工程实施、团队建设问题超出课程范围
- 竞争对手课程数量:Poets & Quants(2026-04)报告显示,Stanford GSB 在 AI 课程数量上遥遥领先(约 30 门),HBS 仅 5 门,处于竞争下游
适合 vs 不适合
适合: - 大企业 C-suite 需要与董事会/股东讲 AI 战略的高管 - 需要"哈佛背书"推动内部 AI 预算的管理者 - 对 AI 战略框架有认知需求但无时间系统学习的职业经理人
不适合: - 需要技术深度(Prompt Engineering、RAG、Fine-tuning)的从业者 - 独立创始人或早期初创公司(时间成本和机会成本更高) - 已深度了解 AI Factory / Competing in Age of AI 框架的人(内容增量有限)
信息来源
- Generative AI Strategy and Execution — HBS ExEd 官方课程页
- HBS ExEd AI Programs 总览页
- AI Essentials for Business — HBS Online 官方课程页
- AI Essentials for Business — Harvard University 课程目录
- AI for Leaders — HBS Online 官方课程页
- Competing in the Age of AI — HBS ExEd 线下版
- Competing in the Age of AI—Virtual — HBS ExEd 虚拟版
- Driving Digital and AI Strategy — HBS ExEd
- Karim R. Lakhani — HBS Faculty Profile
- Karim R. Lakhani — HBS AI Institute
- Marco Iansiti — HBS Faculty Profile
- Marco Iansiti — Wikipedia
- Suraj Srinivasan — HBS Faculty Profile
- Rajiv Lal — HBS Faculty Profile
- Iavor I. Bojinov — HBS Faculty Profile
- HBS ExEd 2026 全年日程 PDF
- AI Essentials vs AI for Leaders — HBS Online 对比博客
- What to Expect from AI Essentials — HBS Online 博客
- Competing in the Age of AI — HBR 原文(2020)
- AI Factory 概念深度解读 — TechTalks
- The AI Boom in Executive Education — Poets & Quants
- AI for Business Courses at Top B-Schools — GMAC
- 学员 LinkedIn 评测:AI Essentials for Business
- HBS ExEd Facebook 官方发文:GenAI 课程师资介绍
Harvard Business School — Executive AI Programs
Profile Updated: 2026-06-24 | Programs Covered: 4 | Data Sources: Official HBS pages + deep web research
Table of Contents
- Institution Overview
- Program 1: Generative AI Strategy and Execution (On-Campus Executive)
- Program 2: AI Essentials for Business (HBS Online)
- Program 3: Competing in the Age of AI (In-Person + Virtual)
- Program 4: AI for Leaders (HBS Online)
- Full AI Program Matrix
- Faculty Deep Dives
- The HBS Case Method — Explained
- Limitations and Critical Assessment
- Sources
Institution Overview
Harvard Business School (HBS) is arguably the world's most brand-premium business school. Its Executive Education division serves thousands of senior leaders from 100+ countries annually. HBS's core competitive advantages are: the Case Method (discussion-driven, no-lecture learning), world-class research faculty, and a global alumni network of 90,000+. In AI, HBS has built a full spectrum from 4-day on-campus immersion to 4-week asynchronous online, priced $1,850–$15,500.
HBS AI Program Ecosystem (as of 2026):
| Program | Format | Duration | Price | Positioning |
|---|---|---|---|---|
| Generative AI Strategy and Execution | On-campus | 4 days | $12,000 | C-suite / Board |
| Competing in the Age of AI | On-campus | 4 days | TBD | Senior Executives |
| Competing in the Age of AI—Virtual | Virtual | 8 weeks | $7,250 | Executives (remote) |
| Driving Digital and AI Strategy | On-campus | 5 days | $15,500 | Digital transformation leads |
| AI Essentials for Business | Online async | 4 weeks | $1,850 | Mid-to-senior managers |
| AI for Leaders | Online | Multi-module | Undisclosed | Mid-to-senior managers |
Program 1: Generative AI Strategy and Execution (On-Campus Executive)
Key Facts
| Field | Details |
|---|---|
| Official Page | exed.hbs.edu/generative-ai-strategy-execution |
| Format | In-person, HBS Campus, Boston MA |
| Duration | 4 days (+ 12–15 hrs pre-program work) |
| 2026 Sessions | Session 1: Jul 7–10 (waitlisted); Session 2: Dec 6–9 |
| Application Deadline | Rolling; Session 1 deadline Jun 26, 2026 |
| Program Fee | $12,000 (covers tuition, materials, accommodations, most meals) |
| Admission Criteria | Based on professional achievement and organizational responsibility; no technical background required |
| Class Size | Undisclosed; typical HBS exec programs: 40–60 participants |
Target Audience
Designed exclusively for senior-level leaders: CEOs, C-suite executives, board members, and decision-makers leading organizational transformation across financial services, healthcare, manufacturing, consumer goods, media, and technology. Explicitly states "no technical background required"—designed for strategic governance, not engineering.
Faculty
- Rajiv Lal (Co-Chair) — Stanley Roth, Sr. Professor of Retailing; Head, Marketing Unit. Undergraduate engineering at IIT Kanpur; PhD Industrial Administration from Carnegie Mellon. Former Stanford GSB professor. Research: retail innovation, IoT commercialization, data monetization. Author of Retail Revolution; 80+ teaching cases.
- Suraj Srinivasan (Co-Chair) — Philip J. Stomberg Professor of Business Administration; Head of MBA Elective Curriculum. BITS (electrical engineering + physics) → IIM Calcutta MBA → HBS PhD (2004, George S. Dively Award). Creator of this program and the HBS MBA elective Generative AI for Business Leaders. Research spans three domains: AI strategy & governance, corporate governance & boards, financial reporting & risk. Former entrepreneur (supermarket and pharmacy chain in India); former University of Chicago accounting professor (2004–2008).
Curriculum Modules
(Case names not publicly disclosed; materials sent ~2 weeks before program start. Topics drawn from official curriculum description.)
- Business Model Disruption: How generative and agentic AI is reshaping competitive dynamics
- High-Impact Opportunity Identification: Scanning frameworks and prioritization for AI investments
- Responsible AI Governance: Enterprise AI governance frameworks, compliance, and risk management
- Strategy-to-Execution Translation: Roadmapping from AI ambition to scalable deployment
- Workforce Transformation: Human augmentation, reskilling, organizational culture change
- Technical Decision-Making: Non-engineering technical fluency required for executive oversight
- Hands-on AI Tool Experience: Direct experimentation with leading AI tools
Teaching Methodology
- Harvard Case Method: Each session centers on a real company case; participants lead discussion, faculty guide rather than lecture
- Peer learning: Cross-industry, globally diverse cohort of C-suite peers
- Distinguished guest speakers: Industry leaders sharing frontline AI implementation experience
- Immersive campus residency: 4 days on HBS campus with structured networking dinners and informal sessions
Certificate
HBS Executive Education Certificate of Completion (Harvard University seal).
Participant Feedback
Formal public reviews are limited. Suraj Srinivasan's LinkedIn describes the program as helping senior leaders build "a practical pathway from AI ambition to measurable results." HBS Executive Education's official social media post emphasizes "achieving real enterprise AI impact." The fact that the July 2026 session reached waitlist status quickly suggests strong demand.
Program 2: AI Essentials for Business (HBS Online)
Key Facts
| Field | Details |
|---|---|
| Official Page | online.hbs.edu/courses/ai-essentials-for-business |
| Format | Online, fully asynchronous ("Available Anytime") |
| Duration | 4 weeks, 5–7 hours/week |
| Price | $1,850 (plus taxes for international participants) |
| Discount | Past HBS Online digital/AI course participants: 30% off (up to 2 additional courses, total savings $1,110) |
| Language | English |
| Certificate | Certificate of Completion (HBS Online, Harvard University) |
| Level | Introductory to Intermediate |
Lead Faculty
Karim R. Lakhani (Co-Instructor) - Title: Dorothy & Michael Hintze Professor of Business Administration; Co-Chair & Co-Founder, Harvard D³ (now HBS AI Institute) - Education: McMaster University (electrical engineering + management) → MIT SM (Technology & Policy) → MIT PhD (Management) - Core research: Technology management, AI and digital innovation, platform economics, open-source communities, large-scale innovation contests - Key partnerships: NASA (Tournament Laboratory), Harvard Medical School, Broad Institute, TopCoder, Linux Foundation - Signature work: Competing in the Age of AI (2020); pioneer of field experiments in innovation research
Marco Iansiti (Co-Instructor) - Title: David Sarnoff Professor of Business Administration - Education: Harvard University AB Physics (summa cum laude, 1983) → Harvard PhD Physics (1988, Robbins Physics Prize) - Core research: Digital transformation, AI impact on strategy and business models, business ecosystems, platform competition - Advisory work: Meta, Amazon, Microsoft, Intel, and many Global 1000 traditional companies - Entrepreneurship: Co-founded Model N (NASDAQ: MODN); Co-founder and Co-Chairman of Keystone.ai (AI transformation consulting) - Signature work: Competing in the Age of AI (2020); The Keystone Advantage (2004); One Strategy (2009) - Impact: 4 of last 6 years on HBR's list of top 10 articles of the year
Guest Instructors (from official materials): Dr. Alan Qi (VP and Chief AI Scientist, Ant Group); leaders from Moderna, Mozilla, Amazon.
Course Content Framework
(Reconstructed from official syllabus PDF, blog posts, and course description)
Week 1: AI Foundations and the Business Landscape - Machine learning and deep learning (non-technical, strategic lens) - How AI is disrupting industry competition — introduction to the AI Factory concept - AI economics: scale effects, network effects, data flywheels
Week 2: Predictive Analytics and AI Applications - Predictive modeling in business decision-making - AI-driven personalization and recommendation systems - Case studies: Amazon, Ant Financial, Alibaba
Week 3: The Business Logic of Generative AI - Generative AI capabilities, limits, and commercial opportunities - Frameworks for building AI-first strategies - Cross-industry generative AI application cases
Week 4: Responsible AI and Strategic Execution - AI ethics, bias, and privacy risk management - Enterprise AI governance frameworks - Building an organizational AI transformation roadmap
Pedagogical Format: Interactive touchpoint every 3–5 minutes (polls, quizzes, problem-solving exercises); real company case discussions; peer discussion groups; course reading: Competing in the Age of AI.
The AI Factory Concept (Theoretical Core)
The AI Factory framework by Lakhani & Iansiti is the conceptual spine of this course: - Definition: A self-reinforcing system that continuously collects data → processes through algorithms → deploys software at scale - Essence: Replaces "judgment-intensive, human-bottlenecked" traditional decision trees with algorithmic decision-making - Competitive implication: AI Factories enable scale without mass, hyper-personalization, and dynamic market responsiveness - Canonical examples: Amazon product recommendations, Ant Financial credit scoring, Netflix content distribution
Participant Feedback
Asma AlNabouda (government/public sector): Praised Lakhani and Iansiti's depth; highlighted peer interaction and diverse perspectives. Plans to apply AI-first strategy frameworks to government public services. Review is entirely positive — no criticisms recorded.
Post-Completion Benefits
- Membership in HBS Online Official Networking Group (alumni community)
- Access to exclusive HBS Online events and networking opportunities
Program 3: Competing in the Age of AI (In-Person + Virtual)
Key Facts
| Field | In-Person | Virtual |
|---|---|---|
| Official Page | exed.hbs.edu/competing-age-ai | exed.hbs.edu/competing-age-ai-virtual |
| Format | On-campus, HBS | Virtual, synchronous |
| 2026 Schedule | TBD | Sep 24 – Nov 19, 2026 (8 weeks) |
| Fee | TBD | $7,250 |
| Pre-work | 12–15 hours | 12–15 hours |
Core Faculty
- Marco Iansiti (Program Chair) — same as above; co-author of the book this program is built on
- Iavor I. Bojinov — Richard Hodgson Fellow, Assistant Professor of Business Administration, HBS; Co-PI of the AI and Data Science Operations Lab; Harvard Statistics Department affiliate; Harvard Data Science Initiative faculty affiliate. Research: statistical methods for AI operationalization at scale, rigorous enterprise experimentation design
Program Positioning
Targets strategy leaders, product managers, digital transformation officers, technology operations leaders, and government AI policymakers. Goes broader than "Generative AI Strategy and Execution"—covers the full AI-era competitive strategy (algorithmic decision-making, infrastructure governance, ethics, and network effects).
Program 4: AI for Leaders (HBS Online)
Key Facts
| Field | Details |
|---|---|
| Official Page | online.hbs.edu/courses/ai-for-leaders |
| Format | Online, modular |
| Price | Undisclosed (estimated $1,600–$2,000 based on HBS Online pricing tier) |
| Certificate | Certificate of Completion |
Core Faculty
- Karim R. Lakhani (Co-Instructor)
- Iavor I. Bojinov (Co-Instructor)
Positioning vs AI Essentials
| Dimension | AI Essentials for Business | AI for Leaders |
|---|---|---|
| Focus | AI foundations + strategic frameworks | AI strategy + leading organizational transformation |
| Faculty pair | Lakhani + Iansiti | Lakhani + Bojinov |
| Signature feature | Anchored in Competing in the Age of AI book | Built-in AI course assistant bot (GenAI-powered) |
| Best for | Managers building AI cognitive foundations | Executives ready to lead AI change |
Full AI Program Matrix
| Program | Format | Duration | Price | Faculty | 2026 Schedule |
|---|---|---|---|---|---|
| Generative AI Strategy and Execution | On-campus | 4 days | $12,000 | Lal + Srinivasan | Jul 7–10; Dec 6–9 |
| Competing in the Age of AI | On-campus | 4 days | TBD | Iansiti + Bojinov | TBD |
| Competing in the Age of AI—Virtual | Virtual | 8 weeks | $7,250 | Iansiti + Bojinov | Sep 24–Nov 19 |
| Driving Digital and AI Strategy | On-campus | 5 days | $15,500 | TBA | May 2–7, 2027 |
| AI Essentials for Business | Online async | 4 weeks | $1,850 | Lakhani + Iansiti | Anytime |
| AI for Leaders | Online | Multi-module | Undisclosed | Lakhani + Bojinov | TBD |
Faculty Deep Dives
Karim R. Lakhani
- Title: Dorothy & Michael Hintze Professor of Business Administration, HBS
- Institutional Roles: Co-Chair & Co-Founder, Harvard D³ / HBS AI Institute; Founder & Co-Director, Laboratory for Innovation Science at Harvard (LISH); Principal Investigator, NASA Tournament Laboratory
- Research Agenda: AI and digital innovation; open-source community dynamics; platform economics; blockchain (cautious stance — "foundational, not disruptive"); field experiments for innovation at scale
- Signature Works: Competing in the Age of AI (HBR Press, 2020); numerous high-cited HBR articles
- Core Thesis: AI will become the operating system of all industries; competitive advantage derives from the systemic integration of data flywheels, algorithmic decision-making, and AI Factory architecture
Marco Iansiti
- Title: David Sarnoff Professor of Business Administration, HBS; Co-Chairman, Keystone.ai
- Entrepreneurial Track Record: Co-founded Model N (enterprise revenue management SaaS, publicly traded NASDAQ: MODN); Co-founded Keystone.ai (AI transformation advisory)
- Advisory Roster: Meta, Amazon, Microsoft, Intel, and large Global 1000 traditional enterprises
- Research Agenda: Pathways to digital transformation; AI's structural impact on business models; business ecosystems and platform competition; R&D-to-operations technology integration
- Signature Works: Competing in the Age of AI (2020); The Keystone Advantage (2004); One Strategy (2009); Technology Integration
- Core Thesis: The "AI Factory" liberates companies from human-capital scaling constraints, enabling "scale without mass"; the biggest AI transformation barrier for traditional companies is operating model inertia, not technology
Suraj Srinivasan
- Title: Philip J. Stomberg Professor of Business Administration; Head, MBA Elective Curriculum, HBS
- Distinctive Background: STEM + finance + entrepreneurship; former founder/operator of a supermarket and pharmacy chain in India
- Research Triangle: ① AI strategy and governance ② Corporate governance and boards ③ Financial reporting and risk management
- Program Authorship: Creator of the executive program Generative AI Strategy and Execution and the MBA elective Generative AI for Business Leaders
- Unique Lens: Bridges AI governance with board-level accountability, equipping non-technical executives to make sound technology decisions
Rajiv Lal
- Title: Stanley Roth, Sr. Professor of Retailing; Head, Marketing Unit, HBS
- Academic Background: IIT Kanpur mechanical engineering → Carnegie Mellon PhD Industrial Administration; Former Stanford GSB professor (from 1982)
- Research Specialty: Retail innovation, IoT commercialization barriers, data monetization models
- Industry Practice: Extensive work with retail and consumer goods companies; author of 80+ teaching cases
The HBS Case Method — Explained
All programs in this profile use the HBS Case Method as their primary pedagogical vehicle. Understanding it is essential to evaluating program value:
Mechanics: 1. Participants pre-read a real business case (with data, decision context, time pressure) 2. Class sessions are participant-driven discussions—professors guide, not lecture 3. A typical 80-minute session features 20–40 participant contributions 4. Sessions close with a faculty "wrap"—synthesizing transferable frameworks from the messiness of debate
What distinguishes it from lecture-based executive education: - Knowledge internalized through "thinking while debating" rather than passive listening - Cases are designed as genuine dilemmas with no obvious right answer—training decision quality, not knowledge recall - Cohort diversity is a feature, not incidental: your banking-sector peer may illuminate your manufacturing challenge
AI program adaptation: HBS AI programs combine case discussions with hands-on AI tool sessions, specifically designed to break down the "AI belongs in the tech department" mental model.
Limitations and Critical Assessment
Price vs. Replaceability
| Dimension | Assessment |
|---|---|
| $12,000 on-campus program | Strong value for large-company C-suite with training budget; ROI questionable for solo founders or early-stage startups |
| $1,850 online course | Reasonable price point for Ivy League brand access; but core content anchored in a 2020 book — pace lags GenAI's rate of change |
| Content currency | AI Essentials framework is fundamentally the 2020 AI Factory thesis; the post-2023 generative AI landscape is layered on top, but depth of updates is unknown |
Depth Constraints
- No technical implementation: All programs explicitly target non-technical leaders — valuable for governance decisions, but insufficient for those who need to build AI systems
- Case time lag: HBS cases take 12–18 months from research to publication; in fast-moving GenAI this creates an inherent staleness risk
- Execution gap: Programs deliver frameworks and strategic vocabulary, but actual technical stack choices, engineering team building, and vendor evaluation are out of scope
- Competitive program count: Per Poets & Quants (April 2026), Stanford GSB leads business schools in AI course offerings (~30 identifiable AI courses); HBS counts only ~5. HBS wins on brand density, not volume
Who Should Attend vs. Not
Strong fit: - Large-company C-suite executives who need to frame AI strategy for boards and shareholders - Executives who need "Harvard endorsement" to unlock internal AI budgets - Senior managers who need structured AI strategic vocabulary but lack time for deep technical study
Weak fit: - Practitioners seeking technical depth (prompt engineering, RAG, fine-tuning, MLOps) - Independent founders or early-stage startups (high time cost; lower ROI vs. self-directed learning) - People already deeply familiar with the AI Factory / Competing in the Age of AI framework (limited incremental content)
Sources
- Generative AI Strategy and Execution — HBS ExEd Official Page
- HBS ExEd AI Programs Overview
- AI Essentials for Business — HBS Online Official Page
- AI Essentials for Business — Harvard University Course Catalog
- AI for Leaders — HBS Online Official Page
- Competing in the Age of AI — HBS ExEd In-Person
- Competing in the Age of AI—Virtual — HBS ExEd
- Driving Digital and AI Strategy — HBS ExEd
- Karim R. Lakhani — HBS Faculty Profile
- Karim R. Lakhani — HBS AI Institute
- Marco Iansiti — HBS Faculty Profile
- Marco Iansiti — Wikipedia
- Suraj Srinivasan — HBS Faculty Profile
- Rajiv Lal — HBS Faculty Profile
- Iavor I. Bojinov — HBS Faculty Profile
- HBS ExEd Full 2026 Program Schedule (PDF)
- AI Essentials vs AI for Leaders — HBS Online Blog
- What to Expect from AI Essentials — HBS Online Blog
- Competing in the Age of AI — Original HBR Article (2020)
- AI Factory Concept — TechTalks Deep Dive
- The AI Boom in Executive Education — Poets & Quants
- AI for Business Courses at Top B-Schools — GMAC
- Student Review: AI Essentials for Business — LinkedIn
- HBS ExEd Facebook Post: GenAI Program Faculty Announcement